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NewsGator News and Updates

NewsGator’s Related Stories and Related Topics widgets offer flexibility and simplicity in look, action and pricing model

DENVER, Dec. 3, 2008 — Publishers no longer have to bid good-bye to online visitors prematurely thanks to a powerful set of Related Content services from NewsGator that give readers more of the content they crave.

New Related Stories and Related Topics widgets post, next to every story, contextually relevant headlines and/or topic key words linking to additional stories. Whether from the publisher or third parties, the extra content translates into readership, clicks, ad impressions and revenue.

“Why leave readers wanting more when you can actually give them more, automatically, and keep them on your site and clicking through?” said Jeff Nolan, vice president of NewsGator’s Media and Consumer division. “Our widgets make it simple to maximize the value of your content and keep readers coming back.”

The Related Stories widget offers readers headlines of interest. When they click on a headline, a fly-out window appears with the opening paragraphs of the story. Another click reveals the full article. Ads can be embedded at every turn.

The Related Topics widget automatically presents contextually related topics to readers as key words. Readers click on the key word of interest and are redirected to a new page of stories relevant to the key word. Again, each step is a potential ad impression.

In addition

Enterprise Social Computing: Got Architecture?November 20

NewsGator Whitepaper Tackles Bedrock Architectural Questions
Through the Prism of Business Benefits

DENVER, Nov. 20, 2008 — Enterprise social computing can deliver significant business value, but how you do it – the architecture – is critical to success.

NewsGator, a leader in the enterprise social computing market, tackles five key architecture considerations in a new whitepaper, “Architecting Enterprise Social Computing for Business Value.” These considerations are:

a) The individual – information about the user
b) Connections among individuals – this is the core “social” part
c) Content – the information created by and shared among users (from both internal and external sources)
d) Events – changes in any of the above
e) Privacy & security rules – controlling who can view content or participate in communities

“Social computing in an enterprise context has more complex architectural requirements than most consumer implementations,” says Brian Kellner, NewsGator’s VP of Products. “To truly reap the business value, enterprise social computing solutions must address these requirements in a way that leverages existing technology investments, extends them where necessary, and does not swamp the IT staff. It’s a challenge but one we have extensively addressed in this wh

Ten definitive strategies for Enterprise Social Networking successSeptember 24

Champions, incentives and familiar tools are key, says NewsGator

DENVER, Sept. 24, 2008 — Are you thinking of deploying something like Facebook as a business tool in your enterprise? Many companies are: Enterprise spending on Web 2.0 technologies will surge over the next five years to reach $4.6 billion globally, predicts Forrester Research. The following strategies will help ensure your initiative flourishes, says social computing company NewsGator in a white paper authored earlier this year.

1. Define acceptable use. Although the purpose of enterprise social networking is improving business performance, enjoyment is part of the calculus. How much “fun” is acceptable? Will non-work content be emphasized or discouraged? Set expectations in a few sentences and let everyone know up front.

2. Find a champion. The champion provides the push at the beginning of the project and discovers advocates who can establish momentum.

3. Select initial users. Going enterprise-wide from the gun usually doesn’t work for companies of more than a few thousand users. The ideal starting group contains plenty of workers who already share information. Consider younger workers, since millennials tend to be more open, willing to share, and familiar with social networking tools.

4. Understand users’ existing processes. Success is likely if you can make your enterprise social computing tools the easiest and most natural way to do the work that is

TMS Expands Sports Widgets for Online NewspapersSeptember 19

Widgets Feature Game-Time Information and Enhanced Coverage of Local Team Sports

Chicago, September 18, 2008 – Continuing its expansion of widgets for newspaper websites, leading entertainment content provider Tribune Media Services is announcing a new release of its sports widget product line to include all major professional and college team sports. Local sports fans can now turn to their newspaper website to easily and quickly track broadcast times and channels for all their favorite local market teams.

This is the second major release in the TMS sports widget product line following the April release of the Baseball TV widget. All TMS widgets are powered by leading Software-as-a-Service technology company NewsGator, which has partnered with TMS to provide new and innovative online solutions for TV entertainment content. Designed to fit on a newspaper’s web sports page, the new widgets:
• provide local ad inventory for newspapers
• quickly and easily integrate into a newspaper’s website
• are viral, allowing users to easily transport the newspaper’s brand to their own personal start pages
• provide flexible setup options to track and update home team schedules, as well as all games for a sport, on local and national channels in the newspaper’s market

“The expansion of our sports widget product enables newspapers to become the one-stop local market leader in online sports TV info

Bloggers and ‘Qikkers’ amplify new media voice at the Democratic National ConventionAugust 25

Content syndication widgets from NewsGator consolidate blog posts and mobile phone video streams, presenting ultimate source for unfiltered convention action

DENVER, Aug. 25, 2008 — As bloggers and video bloggers gain influence over presidential politics, the electorate has a fresh way of tracking their portrayal of this week’s Democratic National Convention in real time. Denver-based NewsGator Technologies is aggregating new media feeds in content syndication widgets especially for the convention, enabling any individual, media company, webmaster or social network to freely grab and plug the widget into their own site. These widgets are views into the real action at the convention from an aggressively unfiltered perspective.

The “NewsGator Big Tent Widget” www.bigtentdenver.org is a Web-based window that captures, consolidates and displays blog posts (RSS feeds) the instant authors publish them. The widget will show the latest content first, with priority on hot topics and popular blogs. Anyone can grab the widget with a single click and share it with readers, viewers, and friends, or just keep it on their personal start page. The widget is named for the Big Tent new media center built for the convention.

The “Qik Convention Widget” http://qik.com/dncwidget is a similar content syndication app that consolidates and streams live video as mobile phone users ca