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Duct Tape Marketing Blog

Small business marketing blog


Great SEO Tool on Sale Today OnlyYesterday

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This content from: Duct Tape Marketing

Great SEO Tool on Sale Today Only

LotusJumpI just stumbled upon what looks like a very cool do-it-yourself SEO tool and for today only I get to offer it to my readers for $10/mo for life - this offer ends at Midnight PST today. (It’s usually $99/mo - I don’t think I would pay that much, but at $10/mo it’s a steal. By the way, I am using this tool, paying $10/mo, and passing this discount on to my readers, but I don’t profit at all from your sign-ups.)

The tool is called LotusJump and it’s very simple and very useful. You enter the URL for your site and three key search phases. The tool then presents you with a list of tasks that fall into categories such as building high-quality competitive backlinks, buzz, content and directory listings. The thing I like the most about this is that it’s not simply a list of tasks, each task comes with the “how” built right in. You simply click and follow the instructions.

Do You Suffer from Occasional Contentapation?November 26

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This content from: Duct Tape Marketing

Do You Suffer from Occasional Contentapation?

You’ve got a blog, you’re getting into the education based, content rich, web presence thing, but sometimes you just can’t think of anything to say. Don’t worry, you’re not alone and it’s nothing to be ashamed of. Millions of marketers have begun to complain about the symptoms commonly diagnosed as Contentapation.

The good news is, there is a cure. The cure I’m referring does not come in pill form though, it’s a natural, organic and systematic approach to fighting and curing those outbreaks of feeling as though you have nothing to say. (Now, some might suggest this is a disease that shouldn’t be cured - after all, maybe you don’t have anything to say. My belief is

The Crowd Spoke and Was HeardNovember 25

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This content from: Duct Tape Marketing

The Crowd Spoke and Was Heard

Social media for small businessA week or so ago I publicized my partnering with Microsoft Office Live Small Business to produce a primer on using social media for small business.

While readers appreciated the guide there were many comments on the post that didn’t appreciate the process of registering and logging in to the Microsoft Live ID system in order to download the ebook. In a demonstration that social media works - a conversation was started and the course was altered because of it - you can now download the free ebook without registration or login. Way to go crowd - way to go Microsoft!

In my ongoing effort to help small businesses understand, prioritize and use social media tools, I teamed with Microsoft Office Live Small Business on a new very practical e-book called Let’s Talk: Social Media for Small Businesses. It is available for

Kiva Gives Entrepreneurs Some Wonderful PerspectiveNovember 24

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This content from: Duct Tape Marketing

Kiva Gives Entrepreneurs Some Wonderful Perspective

kivaMark Flannery co-founded Kiva.org with his wife a few years ago and their success has forever altered the way entrepreneurs in the developing world get access to the small amounts of capital that can make a huge impact on their businesses and lives. In doing so they’ve also opened up an entirely new channel of micro lending to businesses and individuals who would like a way to help the smallest of businesses get going.

I think it sort of brings all this talk of economic downturn into better perspective for me.

Matt stopped by the Duct Tape Marketing podcast recently to share the Kiva story.

The incredible thing about this system is that it’s a lending, not gifting, system that allows anyone to lend as little as $25 that might go towards a tiny fish selling business i

Twitter for Business Live WebinarNovember 23

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This content from: Duct Tape Marketing

Twitter for Business Live Webinar

I get a lot of requests for more information about how businesses are using the hot social media Twitter for business.

Chris BroganSo, I’m teaming up with social media rockstar, Chris Brogan, to present a live webinar called aptly - Twitter for Business. We will cover basics, strategies, tips, tools and tactics for business folks wanting to explore and enhance the use of this powerful networking and publishing tool.

The session is Thursday, Dec 11th, Noon CST and you can register here at the Duct Tape Webinar Center

I have also recently partnered with iLinc Web and Video Conference for all my webinars (thus the commercial message below) - while at my webinar center you might want to click on the system test tab to make sure you won’t have any issues logging in on the day of webinar. iLinc is very light weight from a user standpoint and both mac an