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Pretzel Logic - Enterprise 2.0

My thoughts on Enterprise 2.0 execution and Social Software.

Innovation 1.0, Served HereAugust 30

Riveting article on Bloomberg / Businessweek about how leaders really don’t want employees to innovate. Rather: “Businesses need most of their workers to carry out their primary duties with enthusiasm and consistency,” writes Pat Lencioni”

As to how organizations should lead and execute, the article opines in two seperate areas:

“What should leaders do? Be more open to new ideas from employees? Probably not. Better yet, they should stop overhyping innovation to the masses and come to the realization that only a limited number of people in any company really needs to be innovative

As heretical as that may seem to those who want to believe that “innovation is everyone’s business,” consider that even the most innovative and creative organizations need far more people to be dutiful, enthusiastic, and consistent in their work than innovative or creative.”

No Context? No Collaboration. Goodbye, Google WaveAugust 4

The innovation zealot in me felt instant disappointment today upon reading that Google Wave is no longer. The official word from Google:

The use cases we’ve seen show the power of this technology: sharing images and other media in real time; improving spell-checking by understanding not just an individual word, but also the context of each word; and enabling third-party developers to build new tools like consumer gadgets for travel, or robots to check code.

But despite these wins, and numerous loyal fans, Wave has not seen the user adoption we would have liked. We don’t plan to continue developing Wave as a standalone product, but we will maintain the site at least through the end of the year and extend the technology for use in other Google projects.

21st Century Collaborative Enterprises: The Customer CaseJuly 31

There’s lots of amazing thought leadership out there with respect to how collaboration and engagement between employees is broken. Whether the early cases that were made for bottom up  emergent uses by professor Andrew McAfee, to dynamic  networks, to collaboration at the intersection of process and context and finally, purpose driven engagement. Along the way, the Enterprise 2.0 community has been pushed to

Should Marketing Ignore Location based Networks? NahJuly 27

Kunur Patel of Advertising Age covers a Forrester report that advises businesses to hang back on investing in location based social network marketing. The report says:

In a study out today, Forrester finds that only 4% of U.S. online adults have ever used location-based mobile apps such as Foursquare, Gowalla and Loopt. Only 1% update these services more than once per week. What’s more, 84% of respondents said they are not familiar with such apps, leaving the vast majority of Americans online still in the dark about location-based apps, which have had the marketing world obsessing over them in recent months.

I’m not a user of location based networks (a great primer

[Event] What is the Future Of Work?July 22

Next week the GigaOM network hosts yet another addition of its clandestine famous Bunker Sessions. This event brings together a select group of industry thought leaders to discuss the business ramifications of a given emerging technology topic. The setting resembles a town hall format, inviting everyone to participate and share experiences. This time around the topic is ‘Future of Work: Crowd sourcing, Cloud Computing and Mobility.

I have the privilege of participating and moderating parts of the half day event. One of my sessions covers how advancements in web connectivity is mediating work and labor access. The second focuses on effects of SaaS and connectivity, particularly in the context of the application layer.

Here is a description of the event from the Bunker Sessions website:

How many times have you worked from a coffee s