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The Michel Fortin Blog

Top copywriting tips, news, and thoughts on the world of direct response copy, Internet marketing, branding, and positioning from copywriter Michel Fortin.

Feel Like Giving Up? Go Out On a Limb… Or NoneNovember 8

My wife found this today, at a time I needed it the most. And it’s so inspirational… so moving… that I had to share it with you.

If you think there’s no hope, if you think you have obstacles you can’t overcome, if you’re thinking about giving up, then you absolutely, positively MUST watch this short video.

I dare you to keep a dry eye.

This Eye-Opening Video is, Well, Golden!October 31

It’s my wife Sylvie Fortin’s birthday today. (Yes, she’s a Hallowe’en child! She’s dressing up as Lucy Ricardo tonight.) But apparently, she’s the one giving out the gifts — or is that treats?

You see, the other day my wife held a private, closed-door webinar that shows you how to both spot and tap hungry markets — there are a few million-dollar tips in there! Fortunately, we recorded it.

And right now, we’re releasing it to the public for free!

I’m proud of my wife, her brilliance, and the knowledge she so willingly shares. And when I say her “brilliance,” I mean it in more ways than one. In fact, it’s golden! Go check out the video below and you’ll see exactly what I mean…

Click here to access my wife’s free video.

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Review of Robert Plank’s SpeedCopySecrets.comOctober 29

Last week I told you about Robert Plank’s product, SpeedCopySecrets.com, which I highly recommend.

While nothing beats learning great copywriting, this product is fantastic for anyone who wants to know how to come up with copy really fast that’s good enough to start selling with.

It’s also really good for non-copywriters and marketers who don’t want to take the time to learn how to write copy or pay an expensive copywriter to have it written for them.

So I’ve decided to record a quick review of Robert Plank’s SpeedCopySecrets.com. To watch, simply click on “play” below. It’s very brief (just a few minutes), but in it I go through the product and tell you what I like best about it…

Visit SpeedCopySecrets.com and get your copy today.

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This Little Tool Quadrupled My SignupsOctober 26

After my recent push for Robert Plank’s Speed Copy Secrets copywriting special report on how to write copy in under an hour, I wanted to test a few other things from Robert, since he’s a gifted programmer and offers some neat scripts.

(Actually, I recently bought everything from Robert I could get my hands on, and so far I’m thoroughly impressed. Specifically, his “Full-Blast PHP” and “Sales Page Tactics Volumes 1-3″ products are fabulous.)

I’m testing just a couple of Robert’s scripts on this blog, and early results are stunning. Let me share with you a few test results…

After reading Darren Rowse’s eye-opening blog post, where he reported his optins multiplying after integrating a popover optin box, I wanted to test one, too.

In fact, I wanted to test a lightbox-like popover optin form. What “lightbox” means is, the p

Computer Geek Discovers Speed Copy Secrets?October 22

Not a copywriter or just starting out? Can’t afford a high-priced copywriter? Need copy real fast to start selling or to promote affiliate products right away?

Here’s something that might interest you…

Computer programmer Robert Plank shares his quick and easy formula for writing compelling sales letters fast.

Sure, nothing beats knowing how to write great copy. But…

This painless formula will have your products launched and your websites up and running in less than an hour! (If you hate writing copy or don’t have time, or you simply need copy really fast, you’re going to love this.)

With the simple directions in his Speed Copy Secrets special report (Robert calls it “Fast Food Copywriting”), you won’t produce award-winning sales copy that takes months and months of painstaking work to write.

Instead, he gives you shortcuts that will enable you to consistently write satisfactory salesletters that are selling within a matter of hours… Guaranteed!

If you need copy rea