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Inside the Marketers Studio - David Berkowitz's Marketing Blog

Interactive marketing insight and trends from marketer, columnist, speaker, and strategist David Berkowitz


Subway Sounds: 6 Train Subway RantToday

The 6Image by kalyan3 via FlickrA little Friday slice of life...

This morning I got on the 6 train at East 86th Street that runs from the Bronx through Harlem down the east side of Manhattan until Brooklyn Bridge/City Hall; it should have been just another eight-stop commute to work.

When I got on, a 50-something woman was arguing with an older man, with her originally telling him things like "You are not God!" and "Obama is my president!" I didn't get it, and still don't.

My first instinct: Should I get off the train?

That was quickly replaced by my second instinct: No way!

And then my third instinct kicked in: I have to record this.

Fortunately I had a Pulse Smartpen from Livescribe on me. I was able to record five minutes of her rant, and the guy comes in if you turn the volume up. Midway through, there's a burst of laughter. The woman narrates it, and she's not exaggerating -- his teeth really did fall out.

Note this is audio only, and this is not safe for work if your workplace frowns on lots of profanity. Rated a strong PG-13.

You can



Links for 2008-11-20 [del.icio.us]Today
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Facebook Page SEO: Will It Matter?Yesterday

facebookImage by sitmonkeysupreme via FlickrToday I posted an entry on 360i's blog relating to search engine optimization on Facebook. I'm not going to repost the whole thing, but it's an interesting issue, one I've been discussing quite a bit with my colleague Mike Levin. The post includes quotes of mine from MediaPost's coverage of the story.

The impetus for the latest discussion is that Facebook now will include links to Pages (the stuff you say you're a fan of) in public profile listings. Public profile listings are indexed by Google. Google likes links. More links means (to oversimplify it) better search rankings. Do the dots all connect?

There are a few key things you should pay attention to:

  1. There are no guarantees that this will have a major SEO boost. The more I dive into this, the more it's apparent that Facebook is guilty of so many worst practices. That can change, but SEO is not high on their priority list.
  2. We also
Links for 2008-11-19 [del.icio.us]Yesterday
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Links for 2008-11-18 [del.icio.us]November 19
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