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- Omnicom Hires Chief Diversity OfficerToday
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The advertising agency world has long been critisized for its lack of hiring diversity. Women, people of color, and those of varying socio-economic status have not necessarily been equally represented on Madison Avenue. There was a saying when I started...
- Some Hesitate To Buy Super Bowl Ad Spots, Others Jump At A ChanceToday
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Marketers who are traditionally big ad spenders are thinking twice about spending an estimated $3 million on a 30-second Super Bowl spot this year. But some who have committed see an opportunity to distinguish themselves and their brands. Scott Keogh,...
- Best Ad of the Day: Burger King Introduces The Angry WhopperYesterday
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I'm not sure how the Whopper Virgins would feel about this. In the next wave of Burger King ads from agency Crispin Porter + Bogusky we are introduced to the Angry Whopper.The burger that promises to promises to "bite you...
- Should Dodge Bring Back The 1957 Lawrence Welk 30 Day Selling Spree?Yesterday
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Here's the promotion sure to save Dodge: "The Lawrence Welk 30 Day Selling Spree" Honor your television star by selling more cars in one 30 day selling period than ever before.
- TNT's "Trust Me" --New Drama About The Business of AdvertisingYesterday
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Television shows have used advertising agencies as a backdrop for decades. Think of "Bewitched." "thirtysomething." and Mad Men." And now there's "Trust Me."On January 26, TNT will begin airing the new drama about the business of advertising starring Will McCormack...
