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Getting Results from Crowdsourcing

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Seeking exceptional senior researcher/ writer for high-profile report on crowdsourcingAugust 23

Advanced Human Technologies is publishing a highly practical guide to help people use crowdsourcing tools well. We are looking for a Senior Writer/ Researcher to work freelance on this project, and can offer good payment and rewards.

We are also in the early stages of working on a number of other reports on topics including social media strategy, iPad media strategy, media channels for marketing etc., so do let us know if you have particular expertise and interest in these topics.

What we are looking for:
* Outstanding business writing and research ability.
* Significant experience writing business or consulting reports – relevant backgrounds including corporate, professional services, consulting, or agency.
* Ability to uncover and research appropriate case studies and examples.
* Capable of taking ideas and expressing them clearly.
* Deep understanding of crowdsourcing from a client/ user perspective (see our Crowdsourcing Landscape for what we consider to be crowdsourcing).

The task:
* Do the bulk of the writing a report of approximately 45,000 words, under the close guidance and supervision of Ross Dawson. You will be given a complete

Search engine marketing crowdsourcer Trada raises $5.75 millionJuly 21

One of the companies we have come across since we created the Beta version of our Crowdsourcing Landscape is Trada, which crowdsources search engine marketing expertise.

Now Google Ventures has led a $5.75 million investment round in Trada, legitimizing the business for many potential customers, and showing the power of specialist crowdsourcing ventures.

Libraries and archiving – with the use of CrowdsourcingJuly 9

I came across a very interesting article written by Fiona Sullivan titled Crowdsourcing for Libraries and Archives on the Archives Outside Blog. Fiona’s article shares with us some really useful tips for outsourcing your archive projects, pointing to 7 really interesting facts and insights into using crowdsourcing, with 3 of them being in the field of libraries and archives.

Here are some of the things that I found most interesting:

Involving archive users in digitising archival collections, Harriet Deacon, The Archival Platform

Photocopying archives for researchers is a dead end because it provides no digitised copy for use elsewhere; also it exposes documents to unnecessary light, and it often damages them, even when done by library staff. Some archives, including the

Transcript from Getting Results from Crowdsourcing PanelJuly 1

Here is the panel transcript from The Insight Exchange‘s small business event “Getting Results from Crowdsourcing” . The night begun with CEOs from Ideas while you sleep, Freelancer.com, DesginCrowd and MediaConnect sharing their experiences running these sites or in MediaConnects case; using them. You can see their individual presentations from the night here.

ROSS DAWSON: I think an interesting question to start off is: Australia is a global crowdsourcing hub, as I’ve said and you’ve heard today. Any particular thoughts from any of you as to why this might be the case?

MATT BARRIE: I think it might be a coincidence but also I’m aware that we’re a long way away from everything else, and I think we’re used to going overseas and thinking overseas. There are some pretty big sites in America and it’s increasingly changing.

ROSS DAWSON: There is a distinction. We have a number of great outsourcing platforms in Australia but your clientele is largely international. Is that correct?

MATT BARRIE: Our Australian clients are less than 3% of the total.

ROSS DAWSON: There is not a lot of usage by Australian busines

Phil Sim, CEO, MediaConnect – An outsource experienceJune 28

Phil Sim, CEO of Media Connect has been outsourcing projects for over 10 years.

He shares with the attendees at The Insight Exchanges “Getting Results from Crowdsourcing event” his experiences and knowledge on using multiple crowdsourcing platforms to run his very successful small business.

Do you use crowdsourcing sites like Phil? If so, how often are you using them and what for?