- Recent
- Popular
- Tags (0)
- Subscribers (1)
- Does Experience Help?January 7
- NO! Not if we’re doing the wrong things. Old ways of doing things sometimes get in the way of innovation, creativity and breakthrough advances. Ever heard: “We don’t do things that way here“. We’re sure that you heard it numerous times in your professional career and walked away wonder “Boy, are [...]
- What Is Your Corporate Policy?January 6
- So business leaders and their legal advisor's must go beyond simply creating a “corporate policy about the use of social media” and consider the “systemic risk” of not having the knowledge or resources to effectively manage all the “risk factors”. Which risk is greater? The legal issues or those outlined in 1 – 5 above?
- What Does Your Social Billboard Say?January 5
- The conversational billboards are loud, bright, connected and extremely the people read them. What will or are the people saying about your business? Check the social billboards and you’ll find out.
- Advertising in the Age of Social CapitalismJanuary 4
- The point is that the market to communities is fluid, dynamic, specific, and must meet certain needs. The dynamics of communities will replace the statics of demography. Fulfill those needs of a community and your products will win. It is not difficult to see the future, only to act on it - that is innovation.
- ReThinking & Rebuilding Business?January 2
- Cultures, by predisposition, both embrace and resist change, depending on culture traits. For example, the social web could play complementary roles in existing business cultures to those that embrace its dynamics. On the other hand for those that resist the shift of power to the consumer the social web represents a very real threat.. Thus [...]