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- CES is a Hotbed of Advanced DesignYesterday
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About 20,000 new products will be announced at this year’s International Consumer Electronics Show (CES) that is kicking off in Las Vegas today. It is usually a hotbed of innovation and gadgets with special features and functions to delight our senses (sensorial design) and stimulate our thoughts and feelings (cognitive design). The announcement for the Mind Flex Game caught my eye.
- Thought-Recognition Technology on 60 MinutesJanuary 6
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60 Minutes has a great story, How Technology May Soon “Read” Your Mind, covering the latest work in thought-recognition technology.
“As Lesley Stahl reports, neuroscience research into how we think and what we’re thinking is advancing at a stunning rate, making it possible for the first time in human history to peer directly into the brain to read out the physical make-up of our thoughts, some would say to read our minds.” - Are Your Products Rude?January 4
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In service delivery it is important to be polite especially when things are tense. Politeness reflects respect and commands respect. Being treated with respect puts customers and employees in a positive and productive mental state. Politeness is key to building and holding effective relationships.Designing for politeness is good business and is a clear example of cognitive design or designing to create a specific “think and feel”.
Your services may be polite but what about products? Do they treat your customers with respect or are they rude? We don’t normally think about products (versus services) that way but we should or so it is argued in the post, Designing For Politeness, on the Interaction Design blog.
- Design Thinking with Transformational ImpactJanuary 3
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Bruce Nussbaum has started an excellent thread on the importance of design thinking and how we may need to apply it to generate transformations rather than just innovations. Transformational impacts rather than incremental innovations are required in order to meet the dire challenges we face in healthcare, management, education, global warming and other areas running on broken models. And design thinking is the key!For me, designs that look beyond usability and sensory delight to probe deeper into how our minds naturally work to create a specific “think-and-feel” (cognition) offer one approach to transformation.
More boldly, designs that are optimized for how minds (people and machines) really work offer the best hope for transforming healthcare, management, education and our approach to global warming.
- Wishing Reveals Deep Cognitive NeedsJanuary 2
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Wishes reveal what we want to be true - something we long for or even covet but don’t really expect to happen. When we wish for something we think about it or even plan for it but don’t ever intend on taking action. Wishes are different cognitive creatures than beliefs, expectations, feelings, goals and wants. Designers sometimes miss that point. Wishful thinking is a cognitive bias or logical fallacy that is driven by interpreting things as we want them to be rather than how they are. In its most naked form wishful thinking means wanting something to be true and therefore it is true. Catching people in acts of wishful thinking can provide interesting insights into their deepest cognitive needs.
Wishes, no matter how fanciful, can play a key role in how we think and feel and are therefore a useful tool for cognitive designers. This is true for children and adults.
Wishing is fundamental to how our minds work.
