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Blue Hat SEO-Advanced SEO Tactics

Advanced SEO Tactics and Techniques


How To Overthrow A Wikipedia ResultNovember 4 2008

A busy ranking artist runs into this problem quite often. I ran into it again the other day and figured I might as well show my Blue Hat peeps how to overcome the same problem since its a fairly popular problem to have and there is a simple solution to it.

The Problem
Your site is holding a particular rank and a Wikipedia page is ranked right above it. The specific ranks don’t particularly matter, but much like Hillary Clinton in the primaries you can’t possibly live being beaten like that. You have to drop the Wikipage down a notch and you have to continue moving up.

The Simple Solution
The simplicity of this tactic actually depends very heavily on the Wikipedia entry. Either way they’re all very beatable, but some are easier than others. In fact as mentioned I just ran into this problem recently and I managed to knock the competitive Wikipage entirely out of the top 20 in just two days using these steps. First you need to understand why the Wikipage ranks. Most of these pages rank for 3 reasons.

1) The domain authority of Wikipedia.org.

2) Innerlinking amongst other Wikipedia entries boosting the page’s value. <- Particularly the *See Also’s

3) Inbound links from most typically blogs and forums. <- An observant person would not only notice the high percentage of links from blogs/forums in contrast to other types of links but a strong lack of sitewide links from any of those sites.

You obviously can’



Stumble and Digg BeggingSeptember 10 2008

Haven’t done a Neat Tricks and Hacks in awhile. Here’s one to remind DIGG and Stumbleupon users to up your shit.

PHP

<? $sites[’stumbleupon’] = ‘Glad you stumbled upon us. Please leave us a nice review if you enjoy the site!’; $sites[’digg.com’] = ‘Glad you found us on Digg. Please Digg up if you like!’; if( !empty( $_SERVER[’HTTP_REFERER’] ) ) { $data = parse_url( $_SERVER[’HTTP_REFERER’ ] ); foreach( $sites as $domain => $text ) { if( strpos( strtolower( $data[’host’] ), $domain ) !== false ) { echo ‘<script type=”text/javascript”>alert(”‘.addslashes($text).’”);</script>’; break; } } } ?>

PERL

$sites{’stumbleupon’} = ‘Glad you stumbled upon us. Please leave us a nice review if you enjoy the site!’; $sites{’digg.com’} = ‘Glad you found us on Digg. Please Digg up if you like!’; if ($ENV{’HTTP_REFERER’} ne “”){ foreach $key (keys %sites) { if($ENV{’HTTP_REFERER’} =~ /$sites{’$key’}/) { print qq~<script type=”text/javascript”>alert(”$line”);</script>~; } } }


*PERL code is untested, I just translated it off the top of my head. Probably made a mistake or two… I always do. Am I the only CGIer left in this world?

Javascript
Source:




New Wordpress Plugin - PingCrawlAugust 6 2008

I’ve been starting to use a new plugin I helped develop with the coding expertise of Josh Team from Dallas Nightlife Entertainment. It’s called PingCrawl. Its a plugin that helps get your Wordpress blogs deep links automatically on every post.

Plugin Summary
Every time you make a post on your blog it grabs similar posts from other blogs that allow pingbacks using the post tags. It then links to them at the bottom of the post as similar posts. It then executes the pingback on all the posts. You can specify how many posts to do per tag and that many will be done for each tag you use in your posts. Typically it has about an 80% successrate with each pingback and they are legit so the ones that fall into moderation tend to get approved. This creates quite a few deep links for each blog post you make and through time really helps with your link building. Especially for new blogs.

Theory Of Operation

* The plugin will listen to anytime a post is saved, published, updated, etc.
* The plugin on execution time will find all the tags on the post and perform the following per tag:
o Use Google API to check for ( 35 ) results with the tag name.
o With the ( 35 ) results it loops through them and performs the following
+ Does the result have a pingback meta tag?
+ Does the result hav





Open Questions #4 - Diminishing Values On Outbound LinksJuly 29 2008

I somehow missed this question from the Open Questions post and I can’t help but answer it.

From Adsenser

I loved your SEO empire post.
But I was wondering how much effect does a lot of links from a lot of indexed pages from the same domain have?
I always thought that the search engines looked mainly at the number of different domain linking to you.
Can you give some more info on this?
Or do you use these pages to link to a lot of different domains?

This is a fantastic opener for a conversation on sitewide outbound links affects on other sites as well as the site itself. Which has been long debated but never cleared up, not because its too complicated just because theres so many myths its hard to work the fact from the fiction. To be clear in my answer I’m going to refer to the site giving the link as the “host site” and the site receiving the link as the “target site.” Just so I don’t have to play around with too much terminology.

The entire explanation of why sitewide links, main page links, subpage links, and reciprocal links work is based off a simple SEO law called Diminishing Values. It basically states that for every link whether it be recipricol, innerlink, or outbound link there is some form of consequence. Also, for every inbound link, innerlink accepted or reciprocal link there is a benefit.

SEO Law of Diminishing Values





Blue Hat Technique #20 - Cyclic DocumentsJuly 29 2008

Summer You Never Even Really Gave Yourself enough time. :)

There was a bit of confusion with my cycle sites technique illustrated in the SEO Empire Part 1 post. I used autoblogs as an easy to understand example. Autoblogs generate links quickly to themselves and can be cycled (redirected) to a source to push those links. Therefore by the definition:

Cycle Site-A site that automatically gains links to itself and then through a redirection passes that link value to another site.

an autoblog is a perfect example of a Cycle Site. However, an Autoblog by itself is not a Cycle Site and a Cycle Site is not just an Autoblog. Any site that quickly gains links to itself and is capable of redirection can be used as a Cycle Site.

In contrast as we all remember, a Link Laundering Site is a site that has an ability to gain links not just to itself but directly to another site. In the post I used a reciprocal link directory as an example. However really almost any platform can be used to launder links. I haven’t actually of heard anyone getting confused amongst the differences between the two techniques, but I also haven’t heard very much discussion pertaining to the extremely close rel