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Logo Design Love

For logo designers and all who love logos.


Talking about logo design #6October 5

Creative Review logo

Creative Review have a rebranded with a beautiful 3D marque called the MaRble. For some thought-provoking rationale — including the following pearl of wisdom — read the full explanation on CR Blog.

The word ‘infonauts’ is an invented one, stumbled upon in our brainstorming sessions through the expression of our core values of being an “information” provider for the creative industries boldly going to the outer limits of the new frontiers of media distribution networks in a web 2.0 world.

Yes. Just what I was thinking.

I Love New York paper homage

This 3D paper homage to Milton Glaser’s I Love New York logo is worth a butchers. Via DesignNotes.

Qlicks logo sketches

Dirk Leys offers a n

Wolda 2008 winners showcaseOctober 2

Wolda’s 2008 winners have been announced. Entry into the awards was through paid submission, and winners were selected by a jury of 10 designers, 10 clients and 10 members of the public. Here are the five winning logo designs from each participating continent, plus a mention for my favourite.

Best of Continent

Best of Africa

SoulStice logo

Logo name: SoulStice
Nation: South Africa
Agency: The Brand Union
Designer: Bronwen
Client: SoulStice

Best of Americas

Sapka Hat Design logo

Logo name: Sapka Hat Design
Nation: United States
Agency: Deniz Marlali
Designer: Deniz Marlali
Client: Hats By Aysel / Aysel Ormanbaba

Best of Asia

Neo Tokyo logo

Logo name: Neo Tokyo
Nation: Thailand
Agency: Digital ZOO
Designers: David Williams, Siripong Wongjinda, Pasu Kongprasertkit, Digital ZOO
Client: Japanese electronic art exhibition











Shropshire Council logoSeptember 29

Shropshire Council have chosen their new logo from a group of seven designs, all of which are shown below, along with accompanying comments from an article on the BBC website.

The shortlist had included three designs by schoolchildren in the county (numbers 1 to 3), and the chosen logo will be used from April 2009.

Logo number 1

Shropshire Council logo design

The logo for Shropshire’s new unitary authority will be decided from a shortlist of seven on Wednesday. Logo number one came from Applied Art Group, represented by Matt Wright, Thomas Adams School, Wem.

Logo number 2

Shropshire Council logo design

Logo number two was designed by Dan Macauley, Thomas Adams School, Wem.

Logo number 3

Shropshire Council logo design

Logo number three was designed by Ben Bryan, Oldbury Wells School, Bridgnorth.

Logo number 4

Shropshire Council logo design

Logo number four came from a d

Talking about logo design #5September 21

saul bass logos

Seth Godin ponders a collection of Saul Bass logos, stating how they could be swapped from company to company. What do you think? Article here: But you’re not saying anything. You can view more Saul Bass resources here.

Metallica logo design

Metallica’s new logo, designed by Turner Duckworth, is based on the band’s original version from 1981. TD also designed the identity and packaging for the new album, Death Magnetic. In my early teens, Metallica were one of my favourite bands, though my horizons have since been broadened considerably.

UL logo design

The Underwriters Laboratory logo got a wee bit more bold. Via Quipsologies. More subtle

10 successful logo redesignsSeptember 14

When a logo is used for a number of years, the brand awareness that is amassed can prove a valuable tool in the marketing arsenal of large corporations. With that in mind, logo re-designs often implement subtle changes to refresh the look whilst considering customer recognition.

This blog post features 10 successful logo redesigns, as shown on the Brand New website, and highlights specific rationale I agree with.

1. Toys R Us

Toys R Us logo redesign

The star has been stuffed into the engorged R in order to make a tight and simple(r) wordmark which is less patriotic, more bulbous and more fun.
Joe Marianek

The US could have been just a tad closer to the R to keep the same spacing throughout.
Armin Vit

2. MSNBC

MSNBC logo redesign