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- Magic Johnson Reinvents His Brand From Basketball to BusinessYesterday
- Branding Magic Johnson When I think of Magic Johnson, the following words come to mind: Lakers - He took the Lakers NBA team to many championships. Basketball - He played basketball for most of h...
- What it Means to REALLY Take Care of Your FansYesterday
- Man, oh man. There is a huge chasm between the lip service so many companies spout about taking care of their fans and actually DOING it. Joe Dannelly, here at Brains on Fire, sent me this story that ...
- Are More Companies Turning to Social Media in this Economy? - Not Yet, Comscore saysYesterday
- Ok, I see this post by Dawn Foster at Social Media Today (where some of my posts are also published) asking the question if More Companies Turning to Social Media in this Economy? I like questions...
- Giving back to the Library CommunityYesterday
- When I spoke in San Francisco at the Social Media Strategies Conference a few people asked how I got started as a Community Manager? I generally start the story with my role as an online evangelist wh...
- Your mom is an expert.Yesterday
- A fellow social media enthusiast Bill Deys, whom I was lucky enough to meet at the PodCamp Michigan ‘08 afterglow, touched on an issue that has eaten away at me for a long time, and that is the (over...
