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- Sponsored Posts ExperimentToday
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There’s an old saying … You’ll never make the shot you don’t take. It’s in that spirit I’m announcing that, starting today, I’ll be experimenting with some new advertising here in the form of sponsored posts. I’m doing things with a different approach, so hopefully you’ll give me the opportunity to explain the program in more detail.
Disclosure: First off, I will disclose all sponsored posts at the top and bottom of the posts. I’m not trying to sneak anything past you.
Paid Links: I’m not tempting the Google gods so all links will be nofollowed and pass through an advertising redirect that is blocked for search spiders. Overkill, sure, but that’s the playground we’re all in.
Vetting: I’m going to look into previewing the destination site/service/product beforehand. If something doesn’t look right and I can’t resolve it with the advertiser, you’ll never see it here.
Low Volume: I’m limiting the number of sponsored posts to a maximum of two per month.
If you’re an advertiser, this presents some interesting opportunities for you:
Custom Content: I’d like to
- Interview with Michael Streko of Knowem.comToday
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The following is a sponsored post and part of new advertising option I’ll be announcing later today.
For this post we’re going to be talking to Michael Streko Co-Founder of KnowEm.com. For my readers who might not know, you can you tell us a little about yourself, and some of your experience in search marketing.
Michael Streko: Sure Michael. I started in search marketing four years ago when I was told by the owner of the company I worked for to “Make our website be found on Google.” I started reading and experimenting and was quickly able to achieve very good rankings.
I took what I had learned and began to build out affiliate sites for myself. A few months later, I was picked up by a head hunter and took a job in NYC as the director of search marketing for an affiliate network. I stayed there for over a year but left March 2009 to start my own company.
You and Barry Wise started
- The Tales Silently Told By The Cannons Of TitlesYesterday
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What Bestselling Authors Know About Writing Titles
They vary by genre, but the majority of bestselling authors and editors return to the same hooks time and again to routinely sell obscene amounts of books. On the recommendation of Clayton Makepeace, a celebrity in the web’s direct response copywriting world, I decided to visit a bookstore and peruse the titles on their shelves and take note of what titles grabbed me.
“Just step through the front doors and take a deep breath: Can’t you just SMELL the money?
“This year, we Americans will spend considerably more than $30 BILLION on books and magazines.
“For the numerically challenged among us, that’s thirty thousand MILLION dollars!
[...]
“As they’d say here in North Carolina, ‘That
- Is Sarah Lacy Making Sponsored Posts on TechCrunch?February 5
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Post Updated See End of Post
If you read TechCrunch, you may have noticed a post this weekend about Blueprint Cleanse, a health product designed to cleanse your body. On the surface, the piece seemed to be a “California” lifestyle piece; however, after doing a bit of research, it turns out there’s a lot more intrigue, questionable journalistic ethics, and deception involved here.
This post is a bit long, but I promise if you stick all the way through till the end, I’m going to prove that Sarah Lacy lied about having paid for the cleanse product she blogged about about AND that TechCrunch founder Michael Arrington was romantically involved with a woman whose younger sister worked at the same cleanse product company.
In a July 25th post on TechCrunch, Sarah Lacy goes on and on about the values of “cleansing” and how she is getting various people around the TechCrunch office to try the product. At the bottom of
- TextBroker.com Copywriting Service ReviewFebruary 5
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Like most people who work in the marketing space, I’ve been hearing more and more about “demand media” and “content farms” in recent months and how they are either the death of quality writers or the greatest thing since sliced bread. Rather than sit on the sidelines, I thought I’d give it a test drive before forming an opinion.
First things first, this is NOT A SPONSORED POST OR REVIEW. I paid for this service with my own money. They didn’t know who I was or that I was writing a review when I placed my two orders. There is no incentive (past, present, or future) for writing this post.
OK. Into the nitty gritty. I’ve used “cheap” copywriting services before and, while affordable, the content was always hit or miss, usually with a lot more misses than hits. Most of the time it wasn’t useful for anything other than churn and burn MFA stuff. I’d given up on them a while ago and just started hiring real writers using services like th